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BP Radio Ads
Advertisement: 11 Aug 1999
By: PeteJohnston
N/A
http://www.tape-gallery.co.uk/morphing/tgpbphel.mp3
http://www.tape-gallery.co.uk/

A series of BP (British Petroleum) radio advertisements played in the UK in 1999 featuring several Kyma morphs done by Pete Johnston at The Tape Gallery. Each of the ads sonifies how you could win a prize from BP (a hot air balloon ride, record vouchers, a helicopter ride, or a sail boat ride in Turkey) by morphing from car sounds to the sound of the prize. Johnston reports that the hot air balloon was the toughest one to do, because not too many people have been up in a hot air balloon to know what it sounds like. The sailboat was pretty difficult as well, since sailing, like ballooning, is a relatively quiet activity. Helicopters and CD vouchers were relatively easy to represent in sound.

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